The Viking God of Thunder Thor had flaming red hair, and lighting was believed to originate from blowing into his read beard. Red animals such as the robin, the fox and squirrel were Thor's sacred creatures. Virgin Mary's hair and the robes of Angels were depicted red in medieval paintings. The color red was expensive and it required complex technical processes to extract the dye from the cochineal beetle insect.
Cochineal beetle insect.
Perhaps red has a more personal and emotional association than any other color. Red is inherently exciting, dangerous and stimulating. The amount of red is directly related to the amount of energy perceived. Red draws attention and a keen use of red as an accent can immediately focus attention on a particular element as we can see so clearly in this oil painting by Henry Matisse, Red Studio, 1911
The color red definitely encourages action and confidence as can be seen in my attempts to catch the color red through my camera today.